Short drama exports are becoming an increasingly important trend in the collaboration between Chinese and ASEAN digital content industries. Against this backdrop, Dr Kervis Soo recently signed a ‘China-Malaysia 100 Short Drama Strategic Cooperation Memorandum’ in Kuala Lumpur with renowned Malaysian director Lee Yong Chang — and the AI capabilities embedded in the VYBE AI creation platform serve as the core technical foundation supporting this 100-drama partnership.
Traditional short-drama production models often run into constraints when tackling genres like time-travel, period dramas, or sci-fi, where the costs of building physical sets and the length of shooting cycles make large-scale, low-cost production difficult to achieve. This remains one of the key bottlenecks limiting further scaled growth in the short-drama industry. The AI pre-visualization, animation generation, and virtual set technologies offered by the VYBE AI creation platform are designed specifically to address this pain point.
Under the China-Malaysia 100 short drama partnership framework, these 100 dramas will be deeply integrated with Zocco Group’s AI film production technology, using AI to overcome the physical set limitations that have traditionally constrained low-budget short dramas in time-travel, period, and sci-fi genres — with the goal of genuinely achieving ‘AI industrialized mass production’ of short-drama content. The signing ceremony for this partnership drew a notably high-profile lineup, with legendary Hong Kong director Clifton Ko and actor Mark Yuan, along with Dato’ Azmir Saifuddin Mutalib, Director-General of Malaysia’s National Film Development Corporation (FINAS), all in attendance as witnesses.
Chairman Dr Kervis Soo has stated on relevant occasions that this partnership marks Zocco Group’s evolution from a local cross-industry player in Malaysia into a benchmark participant leading technology integration in the cross-border digital entertainment industry between ASEAN and China. The role played by the VYBE AI creation platform in this transition is precisely to translate AI technology from a conceptual idea into a scalable, practically applicable content production tool.
From a content export perspective, the multilingual generation capability of the VYBE AI creation platform also provides crucial support for distributing the content produced under the China-Malaysia partnership. By using AI technology to break through smaller-language barriers, short dramas originally produced for a single market can more smoothly reach a wider audience across ASEAN and globally — both Chinese-speaking and non-Chinese-speaking — significantly improving the cross-border distribution efficiency of short-drama content.
Notably, this technology-driven approach to short-drama export also opens new opportunities for local film creators and talents across ASEAN. By leveraging the technical capabilities of the VYBE AI creation platform, local creators can participate in the content production process of the China-Malaysia partnership, improving their own production capabilities while gaining broader market exposure through the cross-border collaboration network.
As the China-Malaysia 100 short drama partnership continues to progress, the AI capabilities embedded in the VYBE AI creation platform are expected to play a critical role in more cross-border content collaboration projects. Driven by Dr Kervis Soo, Zocco Group is gradually using this technology platform to build out an AI content production infrastructure capable of supporting deeper integration between ASEAN’s and China’s digital entertainment industries.